The first country in the world with its own phone number.
Get connected to a random Swede and talk about anything.
Thanks everyone who called Sweden.
In total the world spoke to random Swedes for over a year.
Scroll down to see more statistics from the 79 days it was open.
250 years ago, in 1766, Sweden became the first country in the world to introduce a constitutional law to abolish censorship. To honour this anniversary, Sweden is now the first country in the world to introduce its own phone number. Call today and get connected to a random Swede, anywhere in Sweden and talk about anything you want.
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Sweden’s Tourist Association. We want to spark people’s curiosity about Sweden - our culture, nature and mind set. To help us do this, we have the people of Sweden.
Everyone who lives in Sweden is able to register as an ambassador. When you call you will be connected to a random Swede. The chances that you are connected to the same Swede twice are small - so you get a new side of Sweden every time you call.
The call will be charged as an international call. You have to check with your phone operator what your calling rate for Sweden is. It depends on your communication provider and a number of factors such as individual calling plans and time of day. Your call will start getting charged when you are connected to Sweden. If you are calling from one of the local numbers (see if your country is on the list) the call will be charged as a local call.
You are completely anonymous and your private number is never shared. All calls are routed through a switchboard.
1. Lots of people are calling and there is no Swede available. 2. Sweden is sleeping. We are in the GMT+1 time zone. 3. If the first Swede you are connected to is not able to answer, you will automatically be connected to another Swede and another until someone answers. 4. It’s the last day of April at 8.00 pm, and all Swedes are busy watching bonfires all around the country.
Sweden is in the GMT+1 time zone, you are welcome to call at anytime, but we might be asleep.
When someone outside of Sweden calls The Swedish Number, a telephone switchboard randomly connects the call to a Swede somewhere in Sweden.
Simply say "Hallå!" or "Hej!"
Calls via The Swedish Number may be recorded.
For other questions, please email firstname.lastname@example.org
We at the Swedish Tourist Association know there is much more on the side of the road, a bit further into the woods and a little higher up the mountain. By guiding and inspiring everything from small to great adventures we want to encourage more people to explore and take advantage of our unique environments.LEARN MORE
The following countries can call Sweden at the cost of a local call from the numbers below.